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Showing posts with label Launch. Show all posts
Showing posts with label Launch. Show all posts

Monday, September 19, 2011

What we were up to in Aug/Sep 2011


The last four weeks have been incredibly busy here at House of Norden. With everything that surrounded the Limerick Show 27th-28th August, the launch party here at HQ last Sunday 11th September, the arrival of new stock from new designers, the planning and execution of our September sale, not to mention the planning and organising of more upcoming events (which I will be revealing more about a bit later on), I have completely neglected the House of Norden blog. Apologies to you who follow and check in on a regular basis – I will try and do better this month!

So, what exactly have we been up to the last four week?

The Limerick Show
As mentioned above, we attended the Limerick Show at the Racecourse in Patrickswell, Co. Limerick at the end of last month. A two day, annual event, which attracts thousands of visitors from all over the county and beyond. We had a fantastic time showcasing our products, meeting traders, organisers and talking to our customers. Being a web-based business it was a great opportunity to talk to people about the designs, the materials and the quality of our products and for customers to see, feel and try on what we sell. We received overwhelmingly positive feedback on what we do and we are happy file this experience under ‘Complete Success’. Thank you all who came to visit us and who shopped at our House of Norden stall – we hope you are happy with our products! Well wear!

The House of Norden stall in the process of being set up the
evening before the Limerick Show.

Some of the astrid&agnes stainless steel display
at the Limerick Show.

New Designs  – The LOVA Ruffled Scarf
Another exciting bit of news worth mentioning is that we also had the opportunity to premier a new product from a new designer at the Limerick Show. The LOVA Ruffled Scarf, designed by Swedish wedding dress design company LOVA Weddings, is now the latest addition to our shop – the quality and beauty of which were admired by many at the show. A small percentage of the proceeds from all LOVA designs are donated to charity and in the case of the LOVA Ruffled Scarf, the support is given to the CNN Freedom Project and their worldwide fight to end modern day slavery - a highly commendable gesture by these relatively new and incredibly talented designers.

The scarves have been an instant hit wherever they are sold and Ireland is no exception – they are truly stunning around your neck!

Lovisa Tedestedt,
Co-founder, owner &
designer,
LOVA Weddings.
Photo: LOVA Weddings
LOVA Ruffled Scarf Large
tied in the stylish
Stockholm Knot
(Fuchsia colour)
Photo: LOVA Weddings.


















Festen
Our second big event this past month was the launch party here at House of Norden HQ - a small get together to say thanks to good friends and family for their love and support during this infancy stage of House of Norden. I was also thrilled to have had two very special guests coming over all the way from Sweden to attend – my darling mamma och pappa.
Despite the temperamental weather, we managed to be outdoors for most of the party and were able to enjoy the Swedish-style buffet prepared specially for the occasion. To all of you who came, and to those of you who couldn’t make it – sincere thanks for everything! We hope you enjoyed yourselves.

Thank you All!

Happy guest wrapped up in a small aubergine coloured
LOVA Ruffled Scarf.

Mini display of jewellery, cushions and scarves
at the House of Norden launch party.


This is very briefly some of the wonderful and fun things that we have been up to during the past four weeks. Lot’s more great events are being planned so stay tuned for more updates and announcements in the very near future.

As always, I would love to hear from you so if you have any questions about our products etc. please let me know.

All the best!
Asa

Tuesday, July 12, 2011

Feeling A Little Rustic?


Rustic Living. Spring Edition 2011 Collection
By Moltex

THE NATURAL, RUSTIC NORDIC LOOK
In this second introduction post to the House of Norden products, I am going to stay on the topic of textiles and would like to talk specifically about three fabulous cushions currently in stock and on sale in our web shop. These are the Farmers Cushion, the Demi Cushion and the Postman Cushion. They are all designed by Moltex and form part of their Spring Edition 2011 and Urban Romance Collections, respectively.


I selected these wonderful, large and textured cushions as I believe they would be a perfect way to add a bit of a rustic touch to anyones living room or bedroom. The combination of the natural linen colour of the Farmers' and Postman cushions, with the deep blue colour of the Demi cushion, is a perfect way to introduce that little bit of Scandinavian 'Lantliv' (county living) quality to your home. 

Farmer's Cushion, Demi Cushion & Postman Cushion
By Moltex


CUSHION TALK
The Farmers' cushion (45 x 45 cm in size) in 100% natural linen fabric is made to resemble an old fashioned potato sack, with dark brown and green text and picture print on the obverse side.

The Demi cushion (50 x 50 cm in size) in 100% blue cotton fabric is made to resemble denim fabric. The slight winged edge all around the circumference, gives the cushion a small but interesting extra detail.
The Postman cushion (50 x 50 cm in size), also in 100% natural linen fabric, is made to resemble an old fashioned mail bag. The text print on the obverse side is in dark brown. 

MIX-MATCH COLOURS
Other ways of making the most out of the natural linen is to accent it against various whites and off-whites, such as other cushions, white furniture or perhaps even clean white cotton bed linen...

On the other hand, there is nothing holding you back mixing the blue denim colour and/or the natural linen colour with one or several of the "Fresh" cushions. This would add a splash of colour to the palette and help pull together and co-ordinate the colour shades of your room.
For a bolder statement you could use Fresh Turquoise or Fresh Cerise, or for softer and more romantic feel, perhaps the Fresh Aqua, Fresh Green or Fresh Pink cushions would be more to your taste?


Natural linen and whites for that
100% Scandinavian country feel
By Moltex
 
HOUSE OF NORDEN OFFERS
All three cushions are included in our 10% launch offer now currently on at House of Norden.

To read more about the products, to find out what else is on offer and to shop online, please visit www.houseofnorden.ie/Sale. This offer ends 15th July 2011.
I would of course love to hear from you, so if you have any questions or would like any advice on how to decorate and utilise our products in your home, don't hesitate to get in touch!

Hälsningar // Åsa

Monday, July 4, 2011

LAUNCH ANNOUNCEMENT!!


Dear Customer, Follower and Friend,

I am delighted to announce that as of 1st July 2011, the virtual door of House of Norden are opened and the shop is launched.

To celebrate this momentous occasion, we are kicking off with a 10% sale on selected products from across our departments. Visit our Sales section  and check out this great offer. The offer ends 15th July, or for as long as stocks last, so shop online today to make sure that you don't miss out!

The intention is to continuously update the shop with new, fantastic products from amazing Scandinavian designers and to run various promotional offers and sales on our items. For those of you who wish to receive notification of such upcoming sales and events, why not subscribe to the House of Norden newsletter and be the first to know when it happens? You can sign up by clicking the Newsletter Subscribe button on the left sidebar of the shop home page (This link will get you there). Another sure way to subscribe is to create an account with House of Norden.  

The House of Norden Facebook page is continuously growing with likes from people interested in Scandinavian design. Why don't you also Like it and follow our news posts and updates?

I have received so much wonderful feedback on the design of the web site and I think it is only fair that I thank the very talented web designer Hannes Louet-Feisser of www.hsolutions.ie for the fantastic work he has done in pulling together all my visual ideas into a concrete, stylish and contemporary looking web site. I couldn't be happier with the result!

Without further ado - Welcome to House of Norden - Let the shopping begin!